Fourth Edition | Marquis Who’s Who Insight 9 We have become much more interested in the mechanics of things rather than the spirituality and intellectual activity behind things, or the emotional state of things. road is blocked, seek another. You have to find ways to circumvent the difficulties that you encounter. You have to believe in yourself — that ultimately, you will be able to reach your goal. I think that takes a lot of work and much courage. What are two key behaviors/personality traits that allow you to be effective in your role? Of course, my desire — you have to love what you do. I couldn’t wait for Monday morning to get to my desk. The other is persistence in terms of adversity. If at first you don’t succeed, don’t give up. You have to have will, commitment and intensity to carry on in the face of adversity. What is the most important issue/challenge you are dealing with in your industry? I am in research and not in an industry per se, so I cannot speak with a great deal of authority, but if I were to guess, I would say there is always cultural competition; products are trendy. Also, I would worry because the competition is intense in terms of pricing and the shelflife of a product is very short. I would remind myself daily that the industry is extremely competitive. How do you feel your industry has changed/evolved? The industry has made normal strides. If you look at the materials we use today, they are manufactured — they don’t exist naturally. Artificial intelligence has changed the way things are manufactured. It has rendered a lot of people from work because it is done by machines. These machines have really reduced the possibility of people getting jobs. We need to bring work back into life because it is satisfying and gives people a sense of being. Of course, the manufacturers love it because it brings more profit, but they are really short-term thinkers. Yes, machines are more efficient, but machines don’t buy products. What innovations or technologies do you feel will shape the future of your industry? I think personally that technology has gone too far and I think that humanity is suffering from excessive innovation. I am talking about technological innovation, I am not talking about scientific innovation, which is different. Science is the theoretical basis of things, whereas technology is the application of science to things. I think technology has damaged the human nature of man. Man is too highly involved in technological widgets; people spend their lives looking at their telephones. They are isolating themselves from contact with other people and I think the human nature of man and women has declined. We have become much more interested in the mechanics of things rather than the spirituality and intellectual activity behind things, or the emotional state of things. Generally speaking, I think that technology has really damaged life. What excites you the most about your industry? I ended up in my field almost by accident. I was always very intrigued by nature — why nature is what it is. I was intrigued by the reasons behind things. I didn’t take things at face value, but I always wanted to go behind the scenes and find out why things were happening the way they were. I could have been in mathematics, physics, or chemistry, it didn’t really matter because I was always curious to know why things were the way they were. I was always intrigued by puzzles. I always wanted to solve them and never gave up until I found solutions.